We built the tool we wish we had
The bottleneck was never the idea. We spent too many hours fixing decks, reformatting posts, and switching between tools just to get one idea out the door. So we built LayerProof — the layer between the idea and every format it needs to become.
Built by founders
who actually shipped products
We previously worked at
Today, we’re working with founders from
Our Vision
A world where the gap between an idea and its finished form no longer exists.
Our Story
From a tool to reduce manual work to a system for multiple creative workflows.
- Past
The early days
- Started as an internal tool to fix our own broken content workflow
- Shipped Matte - Social Content Creator: create posts for multiple platforms in one click
- Watched early users replace 4 tools with one and never look back
- Now
Turning point
- Shipped Chromo - AI slides with source citations and custom themes
- Shipped Washi - API to automate social content and slide generation
- Awarded Product Hunt's #5 product of the day and #3 product of the week in Marketing
- Future
Growth
- Expand the suite with tools for long-form content, video and website
- Evolved into a creative ecosystem